CODE HEALTH TV, the only broadcast health television channel in Bulgaria, and the Digital Health and Innovation Cluster Bulgaria (DHI Cluster Bulgaria) have launched a strategic partnership to raise public awareness of health topics and promote knowledge in the field of digital solutions and technologies in the sector.
“For us, as a fully health-focused media outlet, such partnerships are extremely valuable. I firmly believe that digital solutions in healthcare are key to improving patients’ access to health services on one hand and, on the other, providing a valuable and useful tool for healthcare professionals and institutions. We will support all organizations in creating quality content through educational programs, campaigns, and events,” said Desislava Vlasakieva, CEO of CODE HEALTH TV.
The DHI Cluster Bulgaria is a non-profit organization that supports innovative technological companies and organizations in the healthcare field. It aims to build a digital health community of experts who, through their experience and knowledge, effectively support the digital transformation of the sector to achieve a sustainable, predictable, and effective environment for patients, institutions, and healthcare professionals. The Cluster comprises 50 technological, innovative, and pharmaceutical companies, all driven by a clear goal to support an efficient and sustainable system based on data and technology.
“Digital transformation is key to creating resilience, predictability, and transparency in healthcare, as well as boosting health outcomes across the country. Integrating innovative models for prevention, diagnosis, and treatment and promoting them among society is crucial for better access, quality, and coverage of health services and improved health outcomes,” said Mira Ganova, Executive Director of the Digital Health and Innovation Cluster Bulgaria.
The partnership marks its beginning with the broadcasting of the documentary “CODE: LIFE,” which brings together digital health experts and opinion leaders such as Prof. Ivo Petrov, Dr. Alexander Simidchiev, Dr. Radoslav Mangaldzhiev, Dr. Boycho Boychev, Radoy Pavlov, Assoc. Rada Markova, and patients. The collaboration between the two organizations will continue by supporting all initiatives for raising awareness and implementing digital solutions and innovations in healthcare.
